Master of Arts in Media Studies and Practice (MAMSP)
The Master of Arts in Media Studies and Practice (MAMSP) program is your gateway to a global career in media. Offered by the Department of Media Communication, this program is dedicated to shaping the next generation of media professionals by equipping students with the skills, expertise and digital tools needed to drive innovation, influence change and shape the future of the industry.
By blending media studies, journalism, integrated marketing communication and digital media, the program provides students with critical knowledge and practical skills to navigate the evolving media landscape and excel in their chosen media industry. It emphasizes storytelling, creativity and strategic communication, offering specialized training in content creation, documentaries, media campaigns and strategic communications.
MAMSP trains future media leaders by fostering innovation, ethical media practices and adaptability in addressing emerging communication challenges. Graduates are well-positioned for careers in government, corporate communication, academia, film and journalism, making them influential contributors to the media industry on a global scale.
Curriculum
Led by world-class faculty, the MAMSP program is designed to cater to the increasing demand for an interdisciplinary education that blends media theory with practical application. Students can tailor their academic journey to align with their career goals by choosing from three education tracks: the course option, the thesis option or the professional project option. It also takes a multidisciplinary approach, providing students with a deep understanding of historical, emerging and contemporary global and regional media environments.
Mission
Our mission is to develop media professionals who are globally conscious, adaptable and equipped to navigate the rapidly evolving media landscape. The Master of Arts in Media Studies and Practice is designed for individuals seeking to make an impact in media industries and digital communications. Our curriculum integrates essential media foundations with hands-on practice, benchmarking against top programs in the region. The two tracks of theory and practice offer a strong emphasis on media production, media research, media ethics and advanced media skills, the MAMSP prepares graduates to lead and shape the future of media.
Degree Requirements
To qualify for graduation with a MAMSP degree, students must successfully complete the following requirements:
- six credit hours of required course work
- a minimum of 18 credit hours of elective courses
- six credit hours of master’s thesis or professional project
Required Courses
- Media Studies (3 credits)
- Media Research Methods (3 credits)
- Master’s Thesis (6 credits) or Professional Project (6 credits)
Elective Courses
Students must successfully complete a minimum of six elective courses (for a minimum of 18 credit hours). Students select their elective courses from the following list of courses, in consultation with their advisor:
- Advanced Media Production
- Media Management
- Strategic Communication
- Media Law and Ethics
- Advanced Digital and Social Media Skills
- Advanced Documentary Filmmaking
- Advanced Multimedia Journalism
- Government Communication
For more information on program requirements and course descriptions, please check our online catalogs.
Admission Requirements
Applicants are required to fulfill the general university requirements for graduate admission. Those who meet these requirements but have not completed undergraduate-level courses in media theory and practice may be required to complete remedial courses offered through the Department of Media Communication or at an accredited institution recognized by the UAE Ministry of Education’s Higher Education Affairs Division.
For further details, refer to Bridging Courses in Registration and Course Information within the Academic Policies and Regulations section in the graduate catalog.
Graduate Assistantships and Support
AUS offers competitive graduate assistantships and work-study opportunities to qualified students for up to four semesters. This offers not only financial assistance but also hands-on experience in teaching and research helpful to students interested in pursuing a career in academia.
Click here for more details.
Contact
For more detailed information on the program curriculum, course offerings and class timings, please email [email protected].
